We’ve all heard the stories. Tracey Hawkins, “The Safety Lady”, is doing something about it. She shares real-life stories to highlight the importance of safety and security for agents on the job so she can educate and make an impact through her work. Listen in to learn her number one rule for staying safe, and hear her favorite tools and strategies so you—and your agent—always return home safe and sound.

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For a 60 day trial of Agent Safe Walk, please use this link:

https://www.agentsafewalk.com/agentsafewalk-contact-details/

In the "Association" dropdown, choose "TraceyHawkins Safety Summit"

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Please subscribe to this podcast in iTunes or in the Podcasts App on your phone, and never miss a beat from Leigh by visiting leighbrown.com. If you’re tired of doing real estate alone, enroll in Leigh Brown University and be sure to use your special “CSIRE” discount code at checkout for $10 off your subscription.

• 02:10 – Introducing Tracey, the “Safety Lady”
  • 03:00 - She works in real estate and got her twin sister to get her license, too; Tracey opened her own safety and security business
  • 04:05 - She did real estate for 5 years before shifting into safety; she knew it was an untapped market
  • 05:45 - Tracey’s sister is a real estate agent and investor and has done well in the business
• 06:13 – On there being a market in the gap 
  • 06:30 - She heard stories from stalking to attacks; what she’s doing is invaluable and people appreciate the way she makes it realistic
  • 07:40 - She lives and breathes real estate safety; she wrote a popular article about male agent safety
• 09:30 – Tracey’s CSIRE story
  • 09:50 - She has a presentation with seven male agent names on a slide; each were the victim of a violent crime on the job
  • 11:05 - She uses real-life stories to share the importance of safety and security in real estate
  • 12:10 - Tracey shares the Beverly Carter story and why she uses it to educate agents 
• 15:00 – Tracey’s advice
  • 15:15 - Listen to your body, your intuition, and obey it if you feel like something isn’t right
  • 16:00 - All animals have an internal security system and humans are the only ones that ignore it
  • 16:08 - Recommended reading: The Gift of Fear by Gavin de Becker
  • 17:30 - Tracey shares a story of someone who stole someone else’s identity; they had a funny feeling about the person but couldn’t pinpoint why
• 18:50 – On technology and being tech savvy 
  • 19:20 - Make it a requirement to meet face-to-face first, even if on FaceTime or Zoom; no one can make the excuse that they can’t
  • 19:45 - Use safety apps; Tracey’s favorite is Agent Safe Walk because they have GPS location and a live component
• 22:20 – Find Tracey at Safety and Security Source and check out her articles in Realtor Magazine; you can also find her on Facebook

3 Key Points

1. Listen to your body.
2. Always see an I.D.
3. Be tech-savvy.

Never underestimate the power of relationships. Casanova Brooks, a real estate agent, investor, speaker, and CEO, has learned this lesson firsthand — time and time again. Honesty, integrity, and true connection have always been Casanova’s MO, and it has paid off exponentially. Listen in to learn what real estate has done for Casanova’s life and how you, too, can find what makes you come alive. 

Please subscribe to this podcast in iTunes or in the Podcasts App on your phone, and never miss a beat from Leigh by visiting leighbrown.com. If you’re tired of doing real estate alone, enroll in Leigh Brown University and be sure to use your special “CSIRE” discount code at checkout for $10 off your subscription.

Time Stamped Show Notes

• 02:30 – Introducing Casanova, a relationship-builder in Omaha, Nebraska who was raised by two strong women
  • 03:25 - He’s no stranger to adversity; he lost his mom, his job, and his home in two weeks
  • 04:20 - He got his real estate license and did 46 deals in 9 months; he got Rookie of the Year in Omaha
• 06:30 – On how he made it
  • 06:45 - He built relationships and leveraged social media; he got any knowledge he could 
  • 08:15 - Real estate is his “what’ and “how” but it’s not his “why”; the value is in the people
  • 09:25 - Find what makes you come alive
• 10:20 – On investment properties
  • 10:40 - He got into real estate investing by coming across a YouTube video where a man said to, “Be the lord of your land.”
  • 12:45 - He got his license to help others buy and sell property, then he figured he could buy his own investment properties and design his own life
  • 13:50 - He buys in Omaha but is open to investing in other areas
• 16:00 – Casanova’s CSIRE story
  • 16:20 - Something crazy about Omaha is the sportsmanship in CWS
  • 20:35 - The power of relationships; a woman was always a big supporter and connected him to a woman at her church
  • 22:13 - Wholesalers had tried to get her to sell with them; he connected with the woman and guessed it would be $15,000
  • 23:00 - She said she got offers for $25,000; it gets done and a day or two later she calls back
  • 23:30 - She asked if he would buy the property from her; he offered $8,000 knowing the other offers were $25,000
  • 24:15 - The woman sold it to him, he put $31,000 into it, and now it’s worth $103,000 and he rents it out for $900/month (see the video here)
  • 25:30 - There was no game or snakey language; that’s why the lady trusted him and went with him
  • 26:10 - Build the relationship first then make the ask
• 29:25 – On your “WHY”
  • 29:40 - Your business, and the way you do business, reflects your “WHY”
  • 30:25 - It’s about who knows you, not just who you know
• 33:50 – How to reach Casanova: his website, his podcast site, Instagram, YouTube, and LinkedIn

3 Key Points

1. Don’t take anything for granted.
2. When it’s no longer fun, be done. 
3. Build relational capital.

Want to know why you don’t screw with the Upper Peninsula? Stephanie Jones, a REALTOR® from the Upper Peninsula of Michigan, will tell you a story about a company that brushed them off the map (and how many beers it took to make amends). She’ll also share a crazy story that involves the Ted Nugent, internet trolls, and an important lesson in loving everyone, even if you don’t agree with them. Listen in to hear about Stephanie’s easiest sale ever and what can make or break a real estate deal. 

Please subscribe to this podcast in iTunes or in the Podcasts App on your phone, and never miss a beat from Leigh by visiting leighbrown.com. If you’re tired of doing real estate alone, enroll in Leigh Brown University and be sure to use your special “CSIRE” discount code at checkout for $10 off your subscription.

Time Stamped Show Notes

• 01:30 – Introducing Stephanie, a REALTOR® from the Upper Peninsula of Michigan
  • 03:25 - The Upper Peninsula is incorrectly placed or omitted from maps all the time; TickPick got it wrong and their rating plummeted online when they brushed it off
  • 04:40 - The owner, Brett Goldberg, was told he could redeem himself by going to the U.P. and doing some classic U.P. things
  • 06:20 - He bought 1,000 beers for people there and now has a lecture about how you can’t screw with the U.P.
• 07:05 – Stephanie’s CSIRE story
  • 08:30 - They had a lieutenant governor running for office in Michigan who used to work in the Grand Rapid Association of REALTORS®
  • 09:32 - She was going to do a rally and class for REALTORS® in Marquette and Stephanie was able to participate; Stephanie got to hang out with Ted Nugent
  • 11:15 - Trolls on social media put him on par with Hitler and people were shaming Stephanie on social media for posting a picture with him
  • 12:40 - This is something that’s wrong with the world today; you don’t have to agree with everyone but you can love all
• 13:30 – The Lesson
  • 13:40 - If you don’t like what someone has to say, keep scrolling; keep your mind open to new and different opinions 
  • 15:40 - “Bless your heart” has a different meaning in the South
  • 19:00 - Take good photos; her easiest sale was made simply by adding better pictures
  • 21:30 - Listen to your clients and get their approval on photos; an apprenticeship period would help new agents
• 22:20 – How to reach Stephanie: her website
  • 23:00 - You can AirB&B in Marquette

3 Key Points

1. Don’t screw with the Upper Peninsula! 
2. Listen to every opinion, then make your own. 
3. Continue having conversations. Somebody is always listening. 

Let’s play a game...is that wallpaper or mold in the bathroom? Kim Zwiener, a REALTOR® and proud owner of the largest female-owned company in Lincoln, Nebraska, has a crazy story to tell that involves mold, mushrooms, and more mold. Listen in to hear how quickly the house sold, how Kim manages multiple offers, and why it’s so important to know who’s on the other side of the table. 

Please subscribe to this podcast in iTunes or in the Podcasts App on your phone, and never miss a beat from Leigh by visiting leighbrown.com. If you’re tired of doing real estate alone, enroll in Leigh Brown University and be sure to use your special “CSIRE” discount code at checkout for $10 off your subscription.

Time Stamped Show Notes

• 03:00 – Introducing Kim, a REALTOR® in Lincoln, Nebraska who got licensed in 2006 after a 6-year stint in elementary education
  • 03:30 - In 2008 she was doing foreclosures, then she started their own company in 2010
  • 04:05 - They are now the largest female-owned company in Lincoln, Nebraska
• 05:25 – Kim’s CSIRE story
  • 05:40 - There was a nice home in an affluent neighborhood that was full of mold; there were mushrooms growing in the basement, the ductwork was “raining”
  • 06:15 - Her Facebook post title was “Wallpaper or mold?”
  • 07:10 - How it got bad: There was something stuck in the top-level sink, the sink was left on, then the property was vacated
  • 08:00 - The bank didn’t do anything about it, lots of water went through the home for months; the house was priced right and still sold in a week or two
  • 10:20 - There’s a strong investor market in Lincoln
• 10:45 – On the good investor market and the impact of coronavirus on Lincoln
  • 11:00 - Most of their investors live in Lincoln
  • 12:05 - Like the rest of the country, there isn’t enough inventory; sellers are gun-shy about the market and buyers have to be at-the-ready
  • 13:15 - With sellers, Kim tends to wait for offers to give people a chance; on the buy side, she wants to get in there, put in an offer and take it
• 14:15 – How Kim learned how to manage it all in real estate
  • 14:20 - She learned by working with foreclosures in 2008; she learned human nature and how to not get emotionally involved in the deal
  • 16:10 - Being involved in the community and knowing other agents helps in a multiple-offer situation
• 17:50 – How to get in touch with Kim: Sellstate Empire Realty, Facebook, or by phone at (402)416-1889

3 Key Points

1. Take human nature into consideration.
2. Don’t get emotionally involved as an agent; you’re a go-between. 
3. Engage with your community!